Ms Fiona Chiew, General Manager of Messe Frankfurt (HK) Ltd, said: “Vietnam’s transition to EVs and hybrids is driving change for the domestic automotive sector, with both national and global carmakers making their impact on the market. Automechanika Ho Chi Minh City 2026 will be a platform where businesses can connect with the technologies and services that will shape this transformation. It will also be a comprehensive platform for international and Vietnamese businesses to connect, share ideas, and forge partnerships.”
Manufacturing, the aftermarket, and talent development must adapt to new technologies arising with the latest generation of vehicles. EV and hybrid vehicle sales reached 162,039 units in Q1 of 2026, up over 36 percent year-on-year,[1] creating expanding opportunities and challenges within the value chain. This growth has been driven by VinFast and BYD, Vietnam and China’s leading automakers respectively. Across the fairground, Vietnam and ASEAN’s domestic strengths and openness to global collaboration will be on display, as the show promotes innovation exchange, knowledge sharing, and meaningful cultural engagement.
Exhibitors to showcase advanced technologies reshaping the supply chain
As the market accelerates, demand is rising for new components, repair and diagnostic capabilities, technical talent and specialised equipment. The exhibition will feature a strong international and local lineup of more than 400 exhibitors from 16 countries and regions, presenting solutions across Parts & Components, Electrics & Electronics, Accessories & Customising, Body & Paint, Diagnostics & Repair, Oils, Lubricants & Fuels, Digital Solutions & Services, Connectivity & Autonomous Driving, and more. Key exhibitors include:
Carmakers:
- BYD Oway (China) – EV models designed for the Vietnamese market and test drives for participants
- VinFast (Vientam) – local EV models and more driving experiences
OE and aftermarket manufacturers and suppliers:
- Brembo (Italy) – chassis for all drive technologies and vehicle concepts (axles, steering, brakes, wheels, and shock absorbers)
- Daeheung (Korea) – detergents, coating products, polishing compounds and car-care
- Empire Motor (Japan) – OEM parts & components, maintenance chemicals, car accessories, garage items (including battery checkers) and car electronics
- Oristar Corporation (Vietnam) – metal materials for semiconductor equipment and electronic devices
- Sumitomo Bakelite (Japan) – plastics, polymers and advanced electronic materials
- Topdon Europe, Sociedad Limitada (Spain) – diagnostics tools, battery testers, EV chargers, thermal imagers and key programming
- TriAlliance GmbH (Germany) – timing chain, water pump, shock absorber, sensors and electronic valves
Fringe programme to support industry players in adapting to changes
Concurrently, speakers at the Automotive Mobility Solutions Conference will share insights into both the ASEAN and Vietnamese market through a range of panel discussions, spotlighting trends coming from the growing uptake of NEVs. The two-day programme will also cover sustainable and resilient supply chains, promoting cross-border, cross-sector collaboration and investment. Key topics led by industry leaders include:
- Green Mobility Network in Asia Providing Investment Opportunities
Highlighted panellist: Mr Koen Soenens, CSM Director, DEEP C Industrial Zones - Driving Innovation: Advanced Manufacturing Technologies Transforming Asia and Vietnam’s Automotive Industry
Highlighted panellist: Dr Alex Liu, Director, Advanced Manufacturing Programs, ASTM International - Energising Asia’s New Energy Vehicle Future: From Renewable Chargers to Carbon Tracking
Highlighted panellists: Mr Le Ngoc Anh Minh, Chairman, Vietnam ASEAN Hydrogen Club, and Mr To Lang, CEO, Volterra - Optimising Asia’s Automotive Supply Chains, Logistics, and Warehousing: Sustainability and Digital Resilience
Highlighted panellists: Mr Bertrand Juvigny, Managing Director, DHL Supply Chain, and Ms Minh Trang Ta, Vice Head, Heavy Cargo Business Division, Viettel Post
The Collision Repair Training Workshop will also highlight changes driven by NEV development, along with the skills needed to keep pace with these updates. The workshop will cover two main topics:
- Future-ready EV Repair: mastering essential skills and advanced techniques for new energy vehicles
- Advancing Collision Repair: smart strategies for efficiency, safety, and sustainability in modern workshops
International stakeholders eager to make a mark in ASEAN
There is already keen visitor interest for the show from key players in countries and regions like Australia, China, Japan, Mexico, Singapore, South Africa, Switzerland, Thailand, UAE, the US, and more.
These include representatives from Agribank, Bosch Global Software Technologies, Lemania Energy, the Ministry of Defence for Singapore, Olyslager, Porsche, Sigma Group, Supreme Performance, Tesla China, and Toyo Trading, among others.
For more information, please visit www.automechanika-hcmc.com, or email the organisers at autoasia@hongkong.messefrankfurt.com.
Other Automechanika events organised by Messe Frankfurt’s Greater China offices include:
- Automechanika Jakarta: 24 to 27 September 2026
www.automechanika-jakarta.com - Automechanika Shanghai: 2 to 5 December 2026
www.automechanika-shanghai.com - Automechanika Kuala Lumpur: 8 to 10 April 2027
www.automechanika-kl.com
– End –
Press information and photographic material
www.automechanika-hcmc.com/press
Follow Automechanika Ho Chi Minh City on social media:
www.facebook.com/AMHCMC
www.linkedin.com/in/automechanika-ho-chi-minh-city-16975a184
www.instagram.com/amhcmc_automechanika
www.youtube.com/@PlayItChannelVN
tiktok.com/@automechanika_my_vn
[1] EV, hybrid boom drives Vietnam’s auto sales to double, Vietnam Plus, April 2026, https://qr.messefrankfurt.com/oab84. Retrieved: May 2026.
Background information on Messe Frankfurt
The Messe Frankfurt Group is the world’s largest trade fair, congress and event organiser with its own exhibition grounds. With a workforce of some 2,700* people at its headquarters in Frankfurt am Main and in 29 subsidiaries, it organises events around the world. Group sales in financial year 2025 were around € 766* million. We serve our customers’ business interests efficiently within the framework of our Fairs & Events, Locations and Services business fields. One of Messe Frankfurt’s key strengths is its powerful and closely knit global sales network, which covers around 180 countries in all regions of the world. Our comprehensive range of services – both onsite and online – ensures that customers worldwide enjoy consistently high quality and flexibility when planning, organising and running their events. We are using our digital expertise to develop new business models. The wide range of services includes renting exhibition grounds, trade fair construction and marketing, personnel and food services.
Sustainability is a central pillar of our corporate strategy. Here, we strike a healthy balance between ecological and economic interests, social responsibility and diversity.
For more information, please visit our website at: www.messefrankfurt.com/sustainability
With its headquarters in Frankfurt am Main, the company is owned by the City of Frankfurt (60 percent) and the State of Hesse (40 percent).
For more information, please visit our website at: www.messefrankfurt.com
*Preliminary figures 2025
Background information on Chan Chao International Co Ltd and Yorkers Exhibition Service Vietnam
Chan Chao is the leading Taiwan-based international exhibition organiser, has achieved outstanding feat in organising high-technology, machineries as well as consumer-oriented exhibitions. Over four decades, Chan Chao has extended flagship brands into Bangladesh, Cambodia, China, Myanmar, Thailand and Vietnam with their professionalism. Yorkers is the subsidiary office of Chan Chao in Vietnam. For more information, please visit: www.chanchao.com.tw/en/
Download
- AMHCMC26_PR2 (pdf, 162 KB)